Flect - Empowering Writers to Grow Their Audience Effortlessly
How We Designed a Platform to Help Writers Publish and Connect with Their Community. Created a mobile app and waiting list landing page that prioritized readability and engagement, simplifying content creation and audience growth.
Category
B2C, Content
Role
Product Design Lead
Project Overview:
Flect is a content-sharing platform for writers, similar to Medium but with additional features for creative engagement. The project included a waitlist landing page and a mobile app.
Challenges:
Designing a visually appealing platform that encourages engagement.
Ensuring a smooth onboarding process.
Approach:
Research & Strategy – Analyzed writer platforms for engagement strategies.
UI/UX Design – Designed a compelling waitlist landing page and a structured mobile app interface.
Optimization – Focused on accessibility, readability, and ease of publishing content.
Results:
A high-converting waitlist landing page that builds anticipation.
A mobile app designed to offer an intuitive and immersive writing experience.
